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Society

New campaign in ECCO stores from IDBank and Idram

As the season of travel and exploration approaches, many are getting ready for long walks under the sun and exciting journeys both in Armenia and abroad. And what’s the key to truly enjoying every step? Comfortable, high-quality shoes. That’s exactly why IDBank and Idram have teamed up with ECCO to launch a new campaign—helping you travel in comfort and style, wherever the road takes you.

From April 8 to June 8, 2025, enjoy a rewarding shopping experience at ECCO. When you pay with IDBank cards or make QR payments through the Idram&IDBank app, you’ll receive 20% idcoin back on all non-discounted items.

You can use your idcoins for future purchases by selecting them as a payment method in the Idram&IDBank app or through the Idplus loyalty platform—just make a QR payment and enjoy the benefits.

idcoin is a loyalty currency (1 idcoin = AMD 1) that you can accumulate by participating in various campaigns, loyalty programs and offers in the Idram&IDBank app, and by simply being our customer. Additionally, you can receive idcoins as a thank-you gift. It can be used to make payments at over 23,500+ points of sale․ You can view your idcoins in the "Bonuses" section of the Idram&IDBank app and easily select them as a payment option during checkout.

You can see the details of the campaign here.

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