Yerevan
Tbilisi
Moscow
Paris
Los Angeles
Beijing
English
Հայերեն Русский
Main Timeline Video Share
May the Holiday Warm Hearts: Idram and IDBank Support the Children of Heroes Beneficiaries of the "By Your Side" program at IDBank AraratBank Named Large CSR Company of the Year Idram Joins the Fight Against Food Insecurity Ucom’s Renovated Sales and Service Center in Yerevan Mall Reopens 1% idcoin instead of New Year’s suffering: practical tips Idram Junior Donated Books to Schools Big Christmas Market with Idram, IDBank and idplus Ucom Supports Wildlife Monitoring in Ararat Region IDBank, Idram, and idplus at the Big Christmas Market Converse Bank Deputy CEO and CFO, Grant Akopian, Elected to BACEE Board Ucom and SunChild NGO Install a Solar Plant in Alaverdi Kindergarten
Timeline
AraratBank: A New Rhythm of Life for Children with Hearing ImpairmentsUcom Is the Technology Partner of the Street Ball Armenia Cup 2026 Idram and Glovo Sign Memorandum of Cooperation in BarcelonaTop Travel Destinations of 2026: IDBank Ucom and Impact Hub Yerevan Continue Supporting the Development of Green Startups in Armenia Moody's Ratings affirms Unibank’s B1 ratings with a stable outlook''Do not trust your eyes’’: IDBank warns about fraud using deepfakes Up to 30% idcoin at pools: Idram&IDBankMoody’s Reaffirms ZCMC’s B2 Credit Rating with Stable Outlook ''Teach For Armenia'' is the June beneficiary of the ''Power of One Dram'' Firebird and the Government of Kazakhstan Sign Strategic Agreements to Advance National AI Infrastructure IDBank issued the 4th and 5th tranches of bonds of 2026 Financial Literacy Training for Young Chess Players: Idram & IDBankWildberries and Unibank in Armenia Launch Installment Purchase ServiceZCMC Joins the United Nations Global Compact Ucom Launches uPlay Cinema: Hundreds of Movies for a Single Monthly Fee From Small Steps to Big Changes: “The Power of One Dram” Turns 6Junius is back — with a new tournament and valuable prizes Ameriabank and FMO Sign EUR 120 Million Agreement to Support MSMEs and Advance Green Finance in Armenia International Children’s Day with EU and “Armenian Virtuosos”
All Timeline »
Society

Children’s Day with Events and Discounts: Idram Junior

The presentation of the book “Yerevan of the 90s” was intentionally held on June 1—International Children’s Day. The latest work by Hayk Ajapahyan, author of the Magic Library series, is the fourth book in the collection and offers today’s children a vivid glimpse into a bygone era. The presentation created a special opportunity for children to connect with their parents’ childhood memories.

Idram has always supported initiatives that foster a love for reading. This time, Idram Junior and DaVinci Bookstore prepared a special surprise for children. By paying with Idram Junior, young readers can purchase any book from the DaVinci publishing collection—including the complete series by Hayk Ajapahyan—at a 25% discount.

According to Tatevik Vardevanyan, head of the Communication and SR Programs Department of Idram and IDBank, the company once again aims to highlight the importance of continuous education for children. “We believe that by offering children engaging and meaningful literature, we can spark a genuine love for reading. The best way to protect children is by equipping them with knowledge. Through our financial literacy courses, Idram is also committed to educating and empowering children in this vital area of life,” said Tatevik Vardevanyan. 

Hayk Ajapahyan, author of the “Magic Library” book series, also highlighted the importance of financial education, especially in today’s era of rapidly advancing technology. “Children often have little understanding of what money is, how to manage it, or the importance of saving. These are skills that must be taught from an early age,” he noted.

The book “Yerevan of the 90s” offers a vivid glimpse into the life of that era, allowing children to discover the fascinating contrasts between their own experiences and their parents’ childhood. During the book presentation event, many children took advantage of a special offer and purchased the new release at a discounted price using Idram Junior. The campaign will remain valid until June 7.

THE COMPANY IS SUPERVISED BY THE CBA